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Category FAQs Search : Sport Tourism

Question: Is Sport Tourism Policy Still Relevant to the Nation Economic Policy?

Answer: Tourism and Sports are two industries that have become a blended strategy for
many nations to generate significant national income. Malaysia, for example,
in its National Key Economic Area (NKEA) under the tourism sector indicates
international sports events as a major economic activity to promote. This study
intends to analyze the major factors for the sports spectators to attend sport
events in Malaysia. A questionnaire was distributed to 736 spectators and had
been tested using the Cronbach’s alpha. The number of constructs was
developed from the questionnaire using factor analysis. These findings
significantly help to identify variables of factors that attract spectators to
attend sports events. Besides, these findings will also be able to provide
guidelines for future strategies in developing Malaysian tourism sector as one
of the major contributors towards the nation economic development.

(Source: , 08 Oct 2021)

Source Link: https://www.ripublication.com/ijcp16/ijcpv6n1_01.pdf