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Sarawak State Library

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Strategic Public Relations: Audience Focused Practice

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Call no.: : 659.2/DIG
ISBN/ISSN: : 9780534637064
OPAC Related Link: Click Here
Summary: With nearly 30 years of experience as both a public relations teacher and practitioner, Barbara Diggs-Brown has written a text based on her belief that to practice effective public relations requires strategic thinking and audience focus.

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